Creating Esports Businesses in Africa with Atsu Sikanku

Today’s guest is Atsu Sikanku from Ghana and the UK. He is the International Relations Manager and co-founder of Esports Africa News, Playtourney.live, Tema Esports Club, Team Falcon, Esports Innovation Centre.

NOTE: The most important message that was brought home in this discussion was that creating esports businesses can be by working hard, focusing on building locally, and believing in yourself.

Our discussion included:

The Breadth of Jobs in Esports

• What are the types of jobs that esports can create?
• What he looks for in hiring candidates

Esports Africa News

• What was needed that lead to the creation of Esports Africa News?
• Sources for content

Language and Culture in Esports

• Is language a barrier to success in esports?
• How does culture impact esports?

Local Ownership

• What is local ownership, and why is it important?
• Is Africa being left out of esports?

Mobile

• Is mobile the future of esports in Africa?

Government and Non-Government Organizations

• Are there too many organizations?
• Should esports be included in the Olympics?

Episode Webpage: https://www.gamerschangelivespodcast.com/6-creating-esports-businesses-in-africa-with-atsu-sikanku/

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FEATURED IN THIS EPISDOE:

Atsu Sikanku

International Relations Manager and co-founder of Esports Africa News, Playtourney.live, Tema Esports Club, Team Falcon, Esports Innovation Centre.

Partner - Giiks Game City, tournament operator

Also, the Director for strategic partnership, Esports Association, Ghana

LinkedIn: https://www.linkedin.com/in/gabriel-sikanku-bsc-llm-mciarb-2780b934/

Esports Africa News: https://esportsafricanews.com

PlayTourney:  https://playtourney.live

Tema Esports Club: https://twitter.com/temaesportsclub

Team Falcon Ghana: https://twitter.com/teamfalcon_gh

GGCchannel: https://twitter.com/ggcchannel

Esports Ghana Association: https://ghanaesports.com

Hado Games - https://hado-official.com/

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PRODUCTION:

Creator and host: Tom Leonard (USA) - https://www.linkedin.com/in/tomeleonard/

Producer: Reginald Nsowah (Ghana) - https://www.linkedin.com/in/reginald-nsowah-09352929/

ABOUT THE SHOW:

Play Games. Create Jobs. Change Lives.

The Gamers Change Lives Podcast is a show about how to build an esports business from literally anywhere in the world where each week we showcase the journey of an inspiring esports entrepreneur and learn how they solved one particular problem that everyone will ultimately face.

I am your host, Tom Leonard. I have a background in entertainment marketing. After working with many amazing esports entrepreneurs from emerging markets, they inspired me to create a show to tell their stories so that others can be motivated to create their own esports business. Gaming and esports can create jobs tackling the problem of global youth unemployment. Creating jobs from playing games. What could be better than that?

Thanks for listening to The Gamers Change Lives Podcast!